Introduction
MiFamilias ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services (collectively, the "Service").
Please read this Privacy Policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Information You Provide
| Data Type | Purpose | Required |
|---|---|---|
| Account Information | Create and manage your account | Yes |
| Email address | Account login, notifications | Yes |
| Name | Display in app, family identification | Yes |
| Date of birth | Age verification, birthday features | Yes |
| Profile photo/video | Profile identification | Optional |
| Content | Core app functionality | |
| Videos and photos | Time capsules, family sharing | User-created |
| Text messages | Capsule messages, comments | User-created |
| Family Information | Family group features | |
| Family relationships | Connect family members | User-provided |
| Family group membership | Enable family sharing | User-provided |
Information Collected Automatically
| Data Type | Purpose | Legal Basis |
|---|---|---|
| Device Information | ||
| Device type and model | App optimization | Legitimate interest |
| Operating system | Compatibility | Legitimate interest |
| Unique device identifiers | Push notifications | Consent |
| Usage Information | ||
| App interactions | Improve user experience | Legitimate interest |
| Feature usage | Product development | Legitimate interest |
| Error logs | Bug fixing | Legitimate interest |
| Location Data | ||
| Coarse location | Family Alert feature only | Explicit consent |
Information from Third Parties
We may receive information from:
- Authentication providers: When you sign in via Apple or Google
- Family members: When they add you to a family group
How We Use Your Information
Primary Uses
- Provide the Service
- Create and manage your account
- Enable video recording and time capsules
- Facilitate family group connections
- Process and store your content
- Communication
- Send time capsule unlock notifications
- Family activity alerts
- Family Alert notifications
- Service announcements
- Safety and Security
- Verify user identity
- Detect and prevent fraud
- Enforce our Terms of Service
- Protect users from harmful content
We Do NOT
- Sell your personal information
- Share your content with advertisers
- Use your content to train AI models
- Access your locked time capsules before unlock dates
- Share your information with unrelated third parties
Data Sharing
Within the App
| Shared With | What's Shared | Purpose |
|---|---|---|
| Family members | Profile info, shared content | Family features |
| Capsule recipients | Unlocked capsule content | Time capsule delivery |
Service Providers
We use trusted third-party services:
| Provider | Purpose | Data Shared | Processing location |
|---|---|---|---|
| Amazon Web Services (AWS) | Cloud hosting, storage, database, authentication, email delivery, image safety scanning | All data (encrypted in transit and at rest) | Singapore (ap-southeast-1) |
| Push notification services (Apple APNs, Google FCM) | Delivering notifications to your device | Device tokens | United States |
| Analytics (anonymised) | App improvement | Usage patterns, no direct identifiers | Singapore |
Where Your Data Is Stored
Your data is stored and processed in Singapore (AWS Asia Pacific region ap-southeast-1).
This means that if you use MiFamilias from another country — including the Philippines, where our current pilot runs — your personal information is transferred outside your country of residence and processed in Singapore.
We remain responsible for your information wherever it is processed:
- All data is encrypted in transit (TLS) and at rest.
- AWS acts as our processor (sub-processor) under contractual terms that
require it to protect your information and to process it only on our instructions.
- Transfers are made on the basis of your consent to these terms and the
contractual safeguards above.
- Your rights described in Your Rights below apply regardless of where your
data is physically stored.
If you have questions about where your data is held, contact us using the details in the Contact Us section.
Legal Requirements
We may disclose information:
- To comply with legal obligations
- To respond to lawful requests from authorities
- To protect our rights and safety
- To protect users from harm
Data Retention
| Data Type | Retention Period |
|---|---|
| Account data | Until account deletion + 30 days |
| Content (videos, photos) | Until deleted by user or retention period |
| Time capsules | Until unlock date + user-defined period |
| Usage logs | 90 days |
| Backup data | 30 days after deletion |
Time Capsule Special Handling
Time capsules are designed for long-term storage (potentially decades). By creating a time capsule, you consent to extended storage until the unlock date.
Your Rights
All Users
You have the right to:
- Access: Request a copy of your data
- Correction: Update inaccurate information
- Deletion: Delete your account and data
- Portability: Export your data
- Withdraw consent: Opt out of optional processing
EU/UK Users (GDPR)
Additional rights:
- Object to processing based on legitimate interest
- Restrict processing in certain circumstances
- Lodge a complaint with a supervisory authority
California Users (CCPA)
Additional rights:
- Know what personal information is collected
- Know if personal information is sold or disclosed
- Say no to the sale of personal information
- Non-discrimination for exercising privacy rights
To Exercise Your Rights
Contact us at: privacy@mifamilias.com
Or use in-app settings: Settings → Privacy → Data Rights
Children's Privacy
Age Requirements
- Users must be 13 years or older (16 in EU)
- Users under 18 require guardian consent
- Guardian approval required for family membership
COPPA Compliance
We do not knowingly collect information from children under 13. If we discover such collection, we will delete the information immediately.
Guardian Controls
Guardians can:
- Approve/deny family membership requests
- Monitor their minor's family connections
- Request data deletion for their minor
Data Security
Technical Measures
- Encryption in transit (TLS 1.3)
- Encryption at rest (AES-256)
- Secure authentication (Cognito)
- Regular security audits
Organizational Measures
- Employee access controls
- Security training
- Incident response procedures
- Privacy by design principles
Time Capsule Security
Locked time capsules:
- Encrypted with unique keys
- Not accessible until unlock date
- Not accessible to MiFamilias staff
- Decryption keys released only at unlock time
International Transfers
Your data may be processed in:
- Singapore (primary hosting)
- Other AWS regions (backup/redundancy)
We ensure adequate protection through:
- Standard Contractual Clauses
- AWS compliance certifications
- Data Processing Agreements
Cookies and Tracking
Mobile App
The mobile app does not use cookies but may use:
- Local storage for preferences
- Session tokens for authentication
- Analytics SDKs (can be disabled)
Website
Our website uses:
- Essential cookies (required for function)
- Analytics cookies (with consent)
Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of significant changes via:
- In-app notification
- Email notification
- Updated "Last Updated" date
Continued use after changes constitutes acceptance.
Contact Us
MiFamilias is in closed beta and is not yet operated by an incorporated company. It is run by its founder, and there is therefore no registered business address to publish and no corporate entity standing behind it. We would rather tell you that than print an address that does not exist. When the operating company is formed, this section will name it, and we will say so through the app before the change takes effect.
- Email: privacy@mifamilias.com
Every right described above — access, correction, deletion, export and withdrawal of consent — can be exercised at that address, or from Settings → Privacy in the app. Not having a company does not reduce those rights, and we answer to the same rules either way.
- No DPO is appointed. The beta is small enough that it does not meet the threshold for a mandatory appointment, and a named officer we could not staff would be worse than none.
- None appointed, because the Service is not offered in the EU or UK during the beta. The pilot is limited to invited testers, currently in the Philippines. A representative will be appointed before the Service is made available to anyone in the EU or UK, and the GDPR rights set out above are honoured for any user who reaches us in the meantime.
Additional Information
Analytics and Advertising
- We use anonymized analytics to improve the app
- We may show family-appropriate advertisements
- You can opt out of personalized ads in Settings
Push Notifications
- Required for time capsule unlocks
- Required for Family Alerts
- Other notifications can be customized
Biometric Data
- We do not collect fingerprints or face scans
- Profile photo matching is optional and uses AWS services
This Privacy Policy is available at: https://www.mifamilias.com/privacy
See also our Terms of Service, which cover the closed beta.